Challenge:

  • To provide a full turn-key hospitality chalet and exhibition space for Thales at the Farnborough Air Show, UK
    To drive and launch a fresh new brand image at their flagship UK event

Approach

  • Scheduled initial meetings to digest client brief and objectives thus ensuring absolute clarity and maximising creativity from the word ‘go’
  • Held frequent development meetings to ensure seamless creation and high quality build within a short timeframe
  • Managed the entire installation including:
    • Created health and safety documentation
    • Installed many utilities including catering areas, bathrooms, dining areas, meeting rooms, exhibition space and demonstration areas, office and also the welcome and reception area. In addition, fully dressed the exterior entrance of the chalet to entice visitors and maximise the visitor experience
brand refreshment
brand refreshment
brand refreshment
brand refreshment
brand refreshment
brand refreshment

Results:

  • Created an expertly spaced, intuitive, fresh and also futuristic space. Thus refreshing the brand. This was capable of hosting over 40 for lunch while also welcoming and giving a homely feel
  • Well-received by guests thus exceeding client expectations
  • Enabled many elements to be re-used thus boosting cost efficiency